Professional Certificate in Display Ad Guidelines

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The Professional Certificate in Display Ad Guidelines is a comprehensive course designed to equip learners with the essential skills needed to excel in the field of digital advertising. This course focuses on the importance of creating effective and compliant display ads, in line with industry standards and best practices.

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With the rapid growth of digital marketing, there is an increasing demand for professionals who can design and implement impactful display ad campaigns. This course provides learners with the knowledge and tools to create compelling display ads that not only attract attention but also adhere to strict guidelines, ensuring brand safety and integrity. By completing this course, learners will gain a competitive edge in the job market, demonstrating their expertise in display ad guidelines and their ability to create effective and compliant ad campaigns. This course is an essential step towards career advancement in digital marketing and advertising, providing learners with the skills they need to succeed in this dynamic and exciting field.

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โ€ข Display Ad Formats: An overview of standard display ad sizes, new/innovative ad formats, and responsive design
โ€ข Ad Design Guidelines: Best practices for ad design, including size specifications, file formats, and color schemes
โ€ข Copywriting for Display Ads: Writing effective ad copy, including headlines, call-to-actions, and text length
โ€ข Behavioral Targeting: Utilizing user behavior data to target specific audience segments
โ€ข Brand Safety Measures: Ensuring ads appear in brand-safe environments
โ€ข Ad Placement Strategies: Placing ads for maximum visibility and engagement
โ€ข Performance Metrics: Understanding and measuring ad performance, including click-through rates, conversions, and return on investment
โ€ข Legal and Ethical Guidelines: Complying with industry regulations and ethical standards for digital advertising
โ€ข Cross-Device Compatibility: Designing ads that work seamlessly across different devices and screen sizes

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PROFESSIONAL CERTIFICATE IN DISPLAY AD GUIDELINES
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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