Global Certificate in Online Sales Management: Drive Revenue

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The Global Certificate in Online Sales Management: Drive Revenue course is a comprehensive program designed to equip learners with essential skills for success in digital sales. This course emphasizes the importance of understanding online sales management, a critical aspect of modern business strategy, and how it drives revenue growth.

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AboutThisCourse

In today's digital age, online sales management has become increasingly vital, and this course meets the industry's growing demand for professionals with expertise in this area. Learners will gain a deep understanding of the latest sales techniques, tools, and best practices, empowering them to drive revenue growth and succeed in their careers. This course covers a wide range of topics, including online sales strategy, digital marketing, lead generation, customer relationship management, and sales analytics. By completing this program, learners will be equipped with the skills and knowledge necessary to excel in online sales management, making them highly valuable to potential employers and advancing their careers.

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โ€ข Unit 1: Introduction to Online Sales Management: Understanding the fundamentals of online sales and the key components of a successful online sales strategy.
โ€ข Unit 2: Market Research: Conducting comprehensive market research to identify target audiences, analyze competitors, and determine market trends.
โ€ข Unit 3: Product Positioning: Defining and implementing effective product positioning strategies to increase online visibility and drive sales.
โ€ข Unit 4: Search Engine Optimization (SEO): Optimizing websites and content for search engines to improve organic search rankings and attract more qualified traffic.
โ€ข Unit 5: Pay-Per-Click (PPC) Advertising: Creating and managing effective PPC campaigns to drive targeted traffic and increase conversions.
โ€ข Unit 6: Email Marketing: Building and managing email lists, creating engaging email campaigns, and analyzing email marketing metrics.
โ€ข Unit 7: Social Media Marketing: Leveraging social media platforms to build brand awareness, engage with customers, and drive sales.
โ€ข Unit 8: Conversion Rate Optimization (CRO): Analyzing website traffic and user behavior to improve conversion rates and maximize revenue.
โ€ข Unit 9: Customer Relationship Management (CRM): Managing customer relationships through effective communication, personalization, and data analysis.
โ€ข Unit 10: Sales Analytics: Analyzing sales data to identify trends, measure performance, and make data-driven decisions to drive revenue growth.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN ONLINE SALES MANAGEMENT: DRIVE REVENUE
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London College of Foreign Trade (LCFT)
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05 May 2025
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