Executive Development Programme in User Journey Narratives

Name: Executive Development Programme in User Journey Narratives
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The Executive Development Programme in User Journey Narratives is a certificate course that focuses on the essential skill of creating compelling user journey narratives. This program is designed to meet the growing industry demand for professionals who can understand and improve customer experiences.

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AboutThisCourse

In this course, learners will gain a deep understanding of user journey mapping, a powerful tool that helps organizations to visualize and optimize the customer experience. They will learn how to conduct user research, analyze data, and create engaging narratives that drive business results. The program is delivered by experienced instructors who are experts in user experience design, storytelling, and business strategy. Through a combination of lectures, case studies, and hands-on exercises, learners will develop the skills they need to drive customer-centric innovation in their organizations. By completing this course, learners will be able to demonstrate their expertise in user journey narratives, a highly sought-after skill in today's experience-driven economy. They will be equipped with the tools and techniques they need to create compelling stories that drive customer engagement, loyalty, and revenue growth.

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CourseDetails

• User Journey Mapping
• Customer Experience (CX) Fundamentals
• Design Thinking for User Journey Narratives
• Human-Centered Design
• Storytelling in Business: Crafting Compelling Narratives
• Digital User Experience (UX) Best Practices
• Data-Driven Decision Making for User Journey Optimization
• Stakeholder Communication and Collaboration
• Change Management and User Adoption Strategies
• Measuring and Evaluating User Journey Success

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN USER JOURNEY NARRATIVES

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London College of Foreign Trade (LCFT)

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05 May 2025

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