Certificate in Brand Strategy Essentials: Brand Positioning
-- ViewingNowThe Certificate in Brand Strategy Essentials: Brand Positioning is a comprehensive course that emphasizes the significance of brand positioning in today's competitive business landscape. This program is designed to equip learners with the essential skills required to create and implement effective brand positioning strategies that drive business growth and success.
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⢠Understanding Brand Strategy: an Overview
⢠The Importance of Brand Positioning
⢠Conducting Market Research for Brand Positioning
⢠Identifying Target Audience and Customer Personas
⢠Defining Unique Selling Propositions (USPs)
⢠Crafting a Clear and Compelling Brand Mission
⢠Developing a Strong Brand Vision
⢠Creating a Brand Positioning Statement
⢠Measuring and Evaluating Brand Positioning Effectiveness
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