Executive Development Programme in Product Portfolio Analysis: Essentials
-- ViewingNowThe Executive Development Programme in Product Portfolio Analysis: Essentials is a certificate course designed for professionals seeking to enhance their strategic decision-making skills in product development and management. This programme emphasizes the importance of a data-driven approach to product portfolio analysis, enabling learners to make informed decisions on resource allocation, product innovation, and market positioning.
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โข Product Portfolio Analysis: An Introduction
โข Understanding Product Life Cycle (PLC) and its Stages
โข Product Portfolio Matrix: Boston Consulting Group (BCG) Model
โข Market Attractiveness and Business Strength Matrix
โข McKinsey 7S Framework for Product Portfolio Analysis
โข SWOT Analysis in Product Portfolio Management
โข Ansoff Matrix: Strategy Alternatives for Product Growth
โข Portfolio Evaluation Techniques: Financial and Non-Financial Measures
โข Case Studies and Real-life Examples in Product Portfolio Analysis
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