Global Certificate in Online Ad Ethics
-- viewing nowThe Global Certificate in Online Ad Ethics course is a vital program that empowers learners with the essential skills needed to navigate the complex world of digital advertising ethics. In today's fast-paced and ever-evolving digital landscape, ethical considerations in online advertising have become more critical than ever before.
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Course Details
• Understanding Online Ad Ethics: Introduction to the principles of online ad ethics and their importance in digital marketing. • Digital Advertising Standards: Overview of industry standards and regulations for online advertising, including the Federal Trade Commission (FTC) guidelines. • Transparency in Online Advertising: Best practices for ensuring transparency in online ads, including disclosure of sponsored content and native advertising. • Data Privacy and Online Ads: Understanding the ethical considerations around data privacy in online advertising, including the use of cookies and targeted advertising. • Online Advertising and Children: Examination of the unique ethical challenges surrounding online advertising to children, including COPPA compliance. • False and Misleading Advertising: Identification of false and misleading advertising practices and their consequences in online advertising. • ethical use of Artificial Intelligence in Online Advertising: Exploration of the ethical implications of using AI in online advertising and guidelines for responsible use. • Social Media Advertising Ethics: Examination of the ethical considerations specific to social media advertising, including influencer marketing and user-generated content.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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