Global Certificate in UX Metrics and Analysis
-- viewing nowThe Global Certificate in UX Metrics and Analysis is a comprehensive course that equips learners with essential skills to enhance user experience (UX) and boost their career prospects. This course emphasizes the importance of data-driven decision-making in UX design and teaches learners how to measure, analyze, and optimize user experiences systematically.
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Course Details
• Introduction to UX Metrics: Defining UX metrics, understanding their importance, and establishing a connection between business goals and UX metrics.
• User Research for UX Metrics: Techniques to gather user data, such as usability testing, surveys, interviews, and analytics.
• Key UX Metrics: Usability and Learnability: Quantifying usability and learnability through metrics like System Usability Scale (SUS), Net Promoter Score (NPS), and task completion rate.
• Key UX Metrics: User Engagement: Measuring user engagement with metrics like click-through rate, session duration, and conversion rate.
• Key UX Metrics: User Satisfaction: Evaluating user satisfaction through metrics like Customer Effort Score (CES) and post-task/post-interaction surveys.
• Analyzing and Interpreting UX Data: Data visualization, statistical analysis, and interpreting UX metrics to derive meaningful insights.
• Communicating UX Metrics to Stakeholders: Presenting UX data effectively to stakeholders, creating data-driven recommendations, and advocating for user-centered design.
• Iterative Design and UX Metrics: Implementing a data-driven design process, incorporating UX metrics in iterative design cycles, and continuous improvement strategies.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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