Global Certificate in Customer Experience Design: Satisfaction Strategies

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The Global Certificate in Customer Experience Design: Satisfaction Strategies is a comprehensive course that equips learners with essential skills for career advancement in the customer experience (CX) industry. This certificate course emphasizes the importance of CX design in today's business landscape, where customer satisfaction is critical for organizational success.

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With a strong focus on practical skills and industry-relevant knowledge, this course covers essential topics such as CX strategy, design thinking, user research, customer journey mapping, and prototyping. Learners will develop a deep understanding of customer needs and behaviors and will be able to design CX solutions that meet and exceed customer expectations. As businesses increasingly prioritize CX design to gain a competitive edge, there is significant industry demand for professionals with the skills and knowledge to create exceptional customer experiences. This certificate course is an excellent opportunity for learners to gain a comprehensive understanding of CX design principles and strategies and to demonstrate their expertise to potential employers. By completing this course, learners will be well-prepared to take on roles in CX design, user experience (UX) design, customer service management, and other related fields. They will have the skills and knowledge to create customer experiences that drive loyalty, advocacy, and long-term business success.

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โ€ข Customer Experience (CX) Design Fundamentals: Understanding the key principles and concepts of customer experience design, including its importance in building customer loyalty and advocacy.
โ€ข Customer Journey Mapping: Learning how to map the customer journey to identify pain points, opportunities for improvement, and moments of truth.
โ€ข Design Thinking for CX: Applying design thinking principles to customer experience design, including empathy, ideation, and prototyping.
โ€ข Voice of the Customer (VoC) Programs: Implementing VoC programs to gather customer feedback and insights, and using this information to inform CX design strategies.
โ€ข Customer Experience Metrics and KPIs: Understanding the key metrics and KPIs used to measure customer satisfaction, loyalty, and advocacy, including the Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES).
โ€ข Customer Experience Strategy Development: Developing a comprehensive CX strategy that aligns with business goals and objectives, and integrates CX design principles into the organization's culture and processes.
โ€ข Customer Experience Technology and Tools: Exploring the technology and tools available to support CX design, including customer relationship management (CRM) systems, customer feedback platforms, and data analytics tools.
โ€ข Change Management and CX Design: Managing change within the organization to support CX design initiatives, including stakeholder engagement, communication, and training.
โ€ข Continuous Improvement in CX Design: Implementing a culture of continuous improvement in CX design, including regular feedback loops, testing, and iteration.


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GLOBAL CERTIFICATE IN CUSTOMER EXPERIENCE DESIGN: SATISFACTION STRATEGIES
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London College of Foreign Trade (LCFT)
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05 May 2025
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