Executive Development Programme in Athleisure Design: Style Solutions
-- ViewingNowThe Executive Development Programme in Athleisure Design: Style Solutions certificate course is a comprehensive program that addresses the growing demand for athleisure design expertise. As the athleisure market continues to expand, there is an increasing need for professionals who can create functional, stylish, and comfortable athletic wear.
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โข Fundamentals of Athleisure Design: An overview of the athleisure industry, its history, and current trends. Discuss the key elements that distinguish athleisure from other types of clothing. Explore the design process, from ideation to production.
โข Understanding Target Markets: Identify the different demographics that make up the athleisure market. Examine their unique needs and preferences. Learn how to conduct market research and analyze consumer data to inform design decisions.
โข Materials and Fabric Selection: Learn about the different materials and fabrics commonly used in athleisure design. Understand their properties, advantages, and limitations. Explore the importance of sustainability and ethical sourcing in material selection.
โข Style Solutions for Performance: Explore the relationship between style and performance in athleisure design. Discuss the importance of functionality and how to integrate it into the design. Look at examples of successful style solutions for various athletic activities.
โข Color Theory and Trend Forecasting: Examine the role of color in athleisure design. Study the basics of color theory and its application in creating cohesive collections. Learn how to forecast upcoming color trends and incorporate them into your designs.
โข Branding and Visual Identity: Understand the importance of building a strong brand in the athleisure industry. Explore the elements of branding, such as logos, packaging, and marketing materials. Develop a visual identity for your hypothetical athleisure brand.
โข Technical Flat Sketching and Illustration: Master the technical skills required to communicate your designs effectively. Learn the techniques of flat sketching and illustration. Practice creating accurate and visually appealing sketches of your designs.
โข Pattern Making and Grading: Understand the basics of pattern making and grading for athleisure design. Learn how to create patterns for various garments and adjust them for different sizes. Practice creating patterns for your own designs.
โข Prototyping and Fitting: Learn the process of prototyping and fitting in athleisure design. Understand the importance of creating a sample garment for testing and adjustments. Practice fitting and adjusting your prototypes for a professional
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