Masterclass Certificate in Digital Customer Acquisition: Mastery

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The Masterclass Certificate in Digital Customer Acquisition: Mastery is a comprehensive course designed to meet the growing industry demand for digital marketing professionals. This certificate program emphasizes the importance of data-driven strategies in digital customer acquisition, providing learners with essential skills to excel in their careers.

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AboutThisCourse

In today's digital-first world, businesses increasingly rely on online channels to attract and engage customers. The course covers various topics, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and conversion rate optimization (CRO). By completing this certificate course, learners will gain a competitive edge in the job market, with a deep understanding of digital customer acquisition tactics and the ability to measure and analyze campaign performance. Equipped with these skills, professionals can help organizations drive growth, increase revenue, and improve customer satisfaction, leading to exciting career advancement opportunities.

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CourseDetails

• Unit 1: Introduction to Digital Customer Acquisition
• Unit 2: Understanding Customer Personas and Buyer Journey
• Unit 3: Search Engine Optimization (SEO) for Customer Acquisition
• Unit 4: Pay-Per-Click (PPC) Advertising
• Unit 5: Social Media Marketing and Advertising
• Unit 6: Content Marketing Strategy
• Unit 7: Email Marketing for Customer Acquisition
• Unit 8: Conversion Rate Optimization (CRO)
• Unit 9: Analytics and Data-Driven Decision Making
• Unit 10: Advanced Strategies: Account-Based Marketing (ABM) and Retargeting

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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MASTERCLASS CERTIFICATE IN DIGITAL CUSTOMER ACQUISITION: MASTERY
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London College of Foreign Trade (LCFT)
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05 May 2025
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