Masterclass Certificate in Digital Customer Acquisition: Mastery
-- ViewingNowThe Masterclass Certificate in Digital Customer Acquisition: Mastery is a comprehensive course designed to meet the growing industry demand for digital marketing professionals. This certificate program emphasizes the importance of data-driven strategies in digital customer acquisition, providing learners with essential skills to excel in their careers.
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โข Unit 1: Introduction to Digital Customer Acquisition
โข Unit 2: Understanding Customer Personas and Buyer Journey
โข Unit 3: Search Engine Optimization (SEO) for Customer Acquisition
โข Unit 4: Pay-Per-Click (PPC) Advertising
โข Unit 5: Social Media Marketing and Advertising
โข Unit 6: Content Marketing Strategy
โข Unit 7: Email Marketing for Customer Acquisition
โข Unit 8: Conversion Rate Optimization (CRO)
โข Unit 9: Analytics and Data-Driven Decision Making
โข Unit 10: Advanced Strategies: Account-Based Marketing (ABM) and Retargeting
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