Masterclass Certificate in Global Business Market Research Techniques

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The Masterclass Certificate in Global Business Market Research Techniques is a comprehensive course designed to equip learners with essential skills for success in the dynamic world of market research. This certificate program emphasizes the importance of data-driven decision-making in global business and provides learners with the tools and techniques necessary to conduct rigorous market research and analysis.

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AboutThisCourse

In today's globalized economy, market research skills are in high demand across a wide range of industries, from technology and finance to healthcare and consumer goods. By completing this course, learners will gain a competitive edge in the job market and be well-positioned for career advancement. The course covers a variety of topics, including survey design, data analysis, market segmentation, and competitive intelligence. Learners will also gain hands-on experience with industry-leading market research tools and techniques, preparing them to make informed business decisions in real-world settings. Overall, the Masterclass Certificate in Global Business Market Research Techniques is an essential program for anyone looking to build a successful career in market research or business analysis. With a focus on practical skills and real-world application, this course provides learners with the knowledge and expertise they need to succeed in today's global business landscape.

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CourseDetails

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Unit 1: Introduction to Global Business Market Research
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Unit 2: Research Design and Data Collection Techniques
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Unit 3: Quantitative and Qualitative Data Analysis
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Unit 4: Utilizing Surveys, Questionnaires, and Interviews
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Unit 5: Big Data and Advanced Analytics in Market Research
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Unit 6: Market Segmentation and Targeting Strategies
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Unit 7: Competitive Intelligence and Industry Analysis
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Unit 8: Global Cultural and Social Factors in Market Research
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Unit 9: Leveraging Market Research for Business Growth
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Unit 10: Ethical Considerations and Data Privacy in Market Research

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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MASTERCLASS CERTIFICATE IN GLOBAL BUSINESS MARKET RESEARCH TECHNIQUES
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London College of Foreign Trade (LCFT)
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05 May 2025
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