Professional Certificate in Display Ad Conversions

Name: Professional Certificate in Display Ad Conversions
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The Professional Certificate in Display Ad Conversions is a comprehensive course that equips learners with essential skills for career advancement in digital marketing. This course is vital in today's digital age, where businesses increasingly rely on online advertising to reach customers.

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AboutThisCourse

The course covers various topics, including display ad strategy, ad design, targeting, and optimization, all aimed at maximizing conversion rates. Learners will gain hands-on experience using industry-leading tools such as Google Ads and Google Analytics. Upon completion, learners will be able to design, implement, and manage effective display ad campaigns that drive conversions. This skillset is in high demand across industries, making this course an excellent investment for anyone looking to advance their career in digital marketing. In summary, this course is essential for those seeking to gain a comprehensive understanding of display ad conversions and take their digital marketing career to the next level.

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CourseDetails

• Unit 1: Introduction to Display Ad Conversions
• Unit 2: Understanding the Display Advertising Ecosystem
• Unit 3: Designing Effective Display Ads
• Unit 4: Targeting and Retargeting Strategies
• Unit 5: Understanding and Measuring Ad Performance
• Unit 6: A/B Testing and Optimization Techniques
• Unit 7: Audience Segmentation and Personalization
• Unit 8: Programmatic Advertising and Real-Time Bidding
• Unit 9: Cross-Device and Cross-Channel Advertising
• Unit 10: Advanced Analytics for Display Ad Conversions

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN DISPLAY AD CONVERSIONS

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London College of Foreign Trade (LCFT)

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05 May 2025

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