Executive Development Programme in Data-driven Mobile App Design: User Engagement

Name: Executive Development Programme in Data-driven Mobile App Design: User Engagement
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The Executive Development Programme in Data-driven Mobile App Design: User Engagement is a certificate course that focuses on the growing demand for mobile app design expertise. With over 6 billion smartphone users worldwide, there's a pressing need for mobile apps that not only function well but also deliver engaging user experiences.

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AboutThisCourse

This programme equips learners with essential skills in data-driven mobile app design, teaching them how to leverage data analytics and user engagement strategies to create successful mobile apps. Learners will gain hands-on experience in designing and prototyping mobile apps, as well as develop an understanding of user psychology and behavior. By completing this course, learners will be well-positioned to advance their careers in mobile app design, product management, or digital marketing. They will have the skills and knowledge necessary to create data-driven mobile apps that drive user engagement and deliver real business value. In short, this programme is essential for anyone looking to stay competitive in the fast-paced world of mobile app design and development.

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CourseDetails

• User Engagement Fundamentals: Understanding user engagement, its importance in mobile app design, and key factors influencing user engagement. • Data Analysis for User Engagement: Analyzing user data to gain insights into user behavior, app performance, and engagement metrics. • Designing User-centric Mobile Apps: Principles of user-centered design, user research, and usability testing in mobile app development. • Mobile App Prototyping and Testing: Techniques for prototyping, user testing, and iterating mobile app designs to improve user engagement. • Personalization and Adaptive Design: Strategies for personalizing mobile app experiences and designing adaptive user interfaces. • Push Notifications and In-app Messaging: Best practices for using push notifications and in-app messaging to increase user engagement. • Analytics and Performance Tracking: Implementing analytics tools and tracking key performance indicators (KPIs) to measure user engagement and app success. • Data-driven Decision Making: Using data insights to inform design decisions, prioritize features, and optimize user engagement.

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DATA-DRIVEN MOBILE APP DESIGN: USER ENGAGEMENT

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London College of Foreign Trade (LCFT)

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05 May 2025

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