Global Certificate in Strategic Offer Optimization
-- ViewingNowThe Global Certificate in Strategic Offer Optimization is a comprehensive course designed to empower professionals with the skills necessary to drive growth and revenue in today's dynamic business environment. This course is critical for individuals seeking to advance their careers in marketing, sales, pricing, or revenue management.
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⢠Unit 1: Introduction to Strategic Offer Optimization
⢠Unit 2: Data Analysis for Strategic Offer Decisions
⢠Unit 3: Customer Segmentation and Targeting
⢠Unit 4: Pricing Strategies and Dynamics
⢠Unit 5: Product Portfolio Management
⢠Unit 6: Marketing Channel Optimization
⢠Unit 7: Customer Lifetime Value (CLV) and Profitability Analysis
⢠Unit 8: Offer Testing and Experimentation Techniques
⢠Unit 9: Strategic Offer Optimization Tools and Software
⢠Unit 10: Implementing and Managing Strategic Offer Optimization
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