Executive Development Programme in Sales Coaching: Essentials
-- ViewingNowThe Executive Development Programme in Sales Coaching: Essentials is a certificate course designed to meet the growing industry demand for effective sales coaching. This programme emphasizes the importance of sales coaching as a strategic tool for driving sales performance, improving team dynamics, and fostering a culture of continuous learning and development.
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⢠Sales Coaching Fundamentals: Understanding the basics of sales coaching, its importance, and the role of a sales coach.
⢠Needs Assessment: Identifying the training needs of sales teams and creating a coaching plan.
⢠Effective Communication: Developing active listening, questioning, and feedback skills to improve sales coaching conversations.
⢠Performance Management: Setting sales targets, monitoring progress, and providing regular performance reviews.
⢠Motivating Sales Teams: Understanding motivation theories and implementing strategies to engage and motivate sales professionals.
⢠Developing Sales Skills: Techniques for improving product knowledge, objection handling, and closing skills.
⢠Sales Coaching Tools: Utilizing technology, assessments, and resources to support sales coaching efforts.
⢠Measuring Coaching Impact: Tracking the effectiveness of sales coaching programs and adjusting strategies accordingly.
⢠Building a Coaching Culture: Creating an organizational environment that supports continuous learning and development.
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