Executive Development Programme in Hair Business Strategic Planning
-- ViewingNowThe Executive Development Programme in Hair Business Strategic Planning certificate course is a comprehensive program designed to provide professionals with the essential skills needed to excel in the hair and beauty industry. This course emphasizes the importance of strategic planning, financial management, and marketing techniques specific to the hair business.
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Hair Business Strategic Planning: This unit will cover the basics of strategic planning for hair businesses, including setting goals, analyzing the market, and developing a roadmap for success.
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Market Analysis: This unit will focus on understanding the hair industry, including trends, customer preferences, and competitors. Students will learn how to conduct market research and use data to make informed decisions.
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Brand Development: In this unit, students will learn how to create a strong brand for their hair business, including developing a brand identity, creating a brand voice, and building brand awareness.
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Financial Planning: This unit will cover the basics of financial planning for hair businesses, including creating a budget, managing cash flow, and forecasting revenue. Students will also learn about financing options and how to secure funding.
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Operations Management: This unit will focus on the day-to-day operations of a hair business, including supply chain management, inventory control, and staffing. Students will learn how to streamline operations and improve efficiency.
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Marketing Strategy: In this unit, students will learn how to develop a marketing strategy for their hair business, including identifying target customers, creating marketing campaigns, and measuring results.
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Sales Strategy: This unit will cover the basics of sales strategy for hair businesses, including setting sales goals, identifying sales channels, and developing a sales process. Students will also learn about sales forecasting and how to track sales performance.
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Customer Service: This unit will focus on providing excellent customer service in a hair business, including handling customer inquiries, managing complaints, and building customer loyalty.
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Growth Strategy: In this unit, students will learn how to develop a growth strategy for their hair business, including expanding into new markets, launching new products, and scaling operations.
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