Executive Development Programme in Display Ad Campaign Optimization
-- ViewingNowThe Executive Development Programme in Display Ad Campaign Optimization is a certificate course designed to provide learners with essential skills for career advancement in digital marketing. This program focuses on optimization techniques for display ad campaigns, a critical aspect of digital marketing strategy.
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โข Unit 1: Introduction to Display Ad Campaign Optimization
โข Unit 2: Understanding Display Ad Formats and Placements
โข Unit 3: Setting Up and Launching Display Ad Campaigns
โข Unit 4: Targeting Strategies for Display Ad Campaigns
โข Unit 5: Crafting Effective Display Ad Creative and Copy
โข Unit 6: Measuring Display Ad Campaign Performance
โข Unit 7: Utilizing Data Analysis for Display Ad Optimization
โข Unit 8: A/B Testing and Experimentation in Display Advertising
โข Unit 9: Audience Segmentation and Personalization
โข Unit 10: Advanced Display Ad Campaign Tactics and Best Practices
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