Masterclass Certificate in Display Ads Performance Metrics
-- viendo ahoraThe Masterclass Certificate in Display Ads Performance Metrics course is a comprehensive program designed to equip learners with essential skills for optimizing display ad campaigns. In today's digital age, display ads are a critical component of any successful marketing strategy, and understanding how to measure their performance is vital for career advancement.
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Detalles del Curso
โข Unit 1: Introduction to Display Ads Performance Metrics
โข Unit 2: Key Metrics in Display Advertising
โข Unit 3: Click-Through Rate (CTR) & its Importance
โข Unit 4: Cost per Click (CPC) & its Role
โข Unit 5: Cost per Thousand Impressions (CPM)
โข Unit 6: Conversion Rate & its Significance
โข Unit 7: Cost per Action (CPA) & its Impact
โข Unit 8: Return on Investment (ROI) in Display Advertising
โข Unit 9: Understanding Viewability & its Relation to Performance
โข Unit 10: Frequency & its Effect on Display Ads Performance
Trayectoria Profesional