Executive Development Programme in Pricing Tactic Development
-- viewing nowThe Executive Development Programme in Pricing Tactic Development is a certificate course designed to empower professionals with the essential skills to drive strategic pricing decisions. In today's competitive business landscape, pricing tactics significantly impact a company's bottom line, making this course increasingly important.
5,532+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Pricing Strategies: Understanding the various pricing strategies and their impact on profitability, market share, and customer perception. Includes cost-plus pricing, value-based pricing, competitive pricing, and dynamic pricing.
• Psychology of Pricing: Exploring the human factors that influence how customers perceive and respond to prices. Learn how to use pricing to create value, encourage sales, and shape customer behavior.
• Pricing Tactics: Developing effective pricing tactics for different market conditions, product life cycles, and competitive scenarios. Includes discounts, promotions, bundling, and price fencing.
• Pricing Analytics: Using data analysis and modeling techniques to optimize pricing decisions. Learn how to use price elasticity, customer lifetime value, and other metrics to inform pricing tactics.
• Pricing Implementation: Planning and executing pricing changes in a complex organizational context. Includes change management, stakeholder communication, and organizational alignment.
• Pricing Metrics: Measuring and tracking the performance of pricing tactics. Learn how to use key performance indicators (KPIs) to evaluate pricing effectiveness and adjust tactics accordingly.
• Pricing in Global Markets: Adapting pricing strategies and tactics for different cultural, economic, and regulatory contexts. Includes currency fluctuations, tariffs, and other global market forces.
• Pricing Ethics: Understanding the ethical considerations of pricing and avoiding common pitfalls, such as price gouging, discrimination, and deceptive pricing.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate