Executive Development Programme in Innovative Product Planning
-- viewing nowThe Executive Development Programme in Innovative Product Planning is a certificate course designed to empower professionals with the skills necessary to thrive in today's fast-paced and competitive business environment. This programme emphasizes the importance of innovative product planning, a critical aspect of any organization's success.
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Course Details
• Innovation Foundation: Understanding the concept of innovation, its importance in product planning, and the role of executive leadership in fostering an innovative culture.
• Market Research & Analysis: Techniques for gathering and interpreting market data to identify customer needs and market trends.
• Product Strategy: Developing a strategic approach to product planning, including setting product vision, defining target segments, and establishing a roadmap.
• Idea Generation & Evaluation: Methods for generating and evaluating product ideas, including ideation techniques, feasibility assessment, and risk management.
• Design Thinking: Applying a user-centered design approach to product planning, including empathy, ideation, prototyping, and testing.
• Product Development Process: Overview of the product development process, including gate reviews, milestones, and project management techniques.
• Innovative Technology & Trends: Staying up-to-date with emerging technologies and industry trends that can impact product planning and innovation.
• Go-to-Market Strategy: Developing a comprehensive go-to-market strategy, including product launch, positioning, pricing, and channel selection.
• Innovation Metrics & KPIs: Establishing metrics and KPIs to measure the success of innovation efforts, including product performance, customer satisfaction, and financial returns.
Note: These units provide a general outline for an Executive Development Programme in Innovative Product Planning. However, the specific content and focus areas may vary depending on the needs and goals of the target audience.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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