Global Certificate in Online Ad Campaigns: Data-Driven Decisions
-- viewing nowThe Global Certificate in Online Ad Campaigns: Data-Driven Decisions course is a comprehensive program designed to empower learners with the essential skills needed to excel in today's data-driven digital marketing landscape. This course focuses on online ad campaigns, providing a deep understanding of data analysis, audience segmentation, and campaign optimization.
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Course Details
• Unit 1: Introduction to Online Ad Campaigns
• Unit 2: Data Analysis for Informed Decision Making
• Unit 3: Understanding Key Performance Indicators (KPIs) in Ad Campaigns
• Unit 4: A/B Testing and Optimization Techniques
• Unit 5: Audience Segmentation and Targeting Strategies
• Unit 6: Programmatic Advertising and Real-Time Bidding
• Unit 7: Social Media Ad Campaigns and Analytics
• Unit 8: Search Engine Marketing (SEM) and Google Ads
• Unit 9: Mobile Ad Campaigns and Analytics
• Unit 10: Cross-Channel Ad Campaigns and Attribution Modeling
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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