Global Certificate in Display Ads Ad Performance Analysis
-- viewing nowThe Global Certificate in Display Ads Ad Performance Analysis is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This course focuses on analyzing and optimizing display ad campaigns, a critical aspect of digital marketing strategy.
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Course Details
• Display Ads Fundamentals
• Understanding Display Ad Formats
• Introduction to Ad Performance Metrics
• Click-Through Rate (CTR) Analysis
• Conversion Tracking and Analysis
• Cost-Per-Click (CPC) and Cost-Per-Thousand-Impressions (CPM) Analysis
• Understanding Viewability and Engagement Metrics
• Analyzing Frequency and Recency in Display Ad Campaigns
• Advanced Techniques in Display Ads Attribution Modeling
• Best Practices in Display Ads Performance Analysis
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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