Executive Development Programme in Analytics Fundamentals: Basic Concepts

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The Executive Development Programme in Analytics Fundamentals: Basic Concepts is a certificate course designed to provide learners with a solid foundation in analytics. This programme is critical for professionals seeking to stay relevant and competitive in today's data-driven business landscape.

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With the exponential growth of data, there is an increasing industry demand for professionals who can translate data into actionable insights. This course equips learners with essential skills in data analysis, interpretation, and visualization, enabling them to make informed decisions that drive business growth. Learners will gain a comprehensive understanding of basic analytics concepts, including data collection, cleaning, and analysis. They will also learn how to use popular analytics tools and software, preparing them for various roles in data analysis, business intelligence, and strategic decision-making. By completing this course, learners will be able to demonstrate their proficiency in analytics fundamentals, opening up new career advancement opportunities and contributing to their organization's success.

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โ€ข Introduction to Data Analytics: Defining data analytics, its importance, and applications in business
โ€ข Data Collection Techniques: Surveys, interviews, observation, and secondary sources
โ€ข Data Cleaning and Preparation: Data validation, missing data, outliers, and data transformation
โ€ข Descriptive Analytics: Measures of central tendency, variability, and association
โ€ข Inferential Statistics: Hypothesis testing, confidence intervals, and statistical significance
โ€ข Data Visualization: Charts, graphs, and tables to communicate insights effectively
โ€ข Data Storytelling: Framing analytics findings in a compelling and engaging narrative
โ€ข Foundations of Machine Learning: Overview of algorithms, model evaluation, and bias-variance tradeoff
โ€ข Ethics in Analytics: Data privacy, confidentiality, and informed consent

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EXECUTIVE DEVELOPMENT PROGRAMME IN ANALYTICS FUNDAMENTALS: BASIC CONCEPTS
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ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
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05 May 2025
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