Executive Development Programme in Product Demonstration Communication

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The Executive Development Programme in Product Demonstration Communication is a certificate course that emphasizes the importance of effective product communication in today's fast-paced business environment. This programme is designed to meet the growing industry demand for professionals who can articulate product value propositions, features, and benefits in a clear, engaging, and compelling manner.

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Through this course, learners will develop essential skills in product demonstration communication, including storytelling, audience engagement, and persuasive messaging. They will learn how to create and deliver compelling product presentations, manage Q&A sessions, and handle objections with confidence. These skills are critical for career advancement in a variety of industries, including technology, healthcare, finance, and consumer goods. By completing this programme, learners will be equipped with the tools and techniques needed to succeed in product demonstration communication, and they will be able to demonstrate their expertise to employers, clients, and colleagues. This programme is an excellent investment in professional development for anyone seeking to advance their career in product communication and marketing.

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โ€ข Product Knowledge and Familiarity
โ€ข Audience Analysis and Adaptation
โ€ข Effective Storytelling in Product Demonstrations
โ€ข Body Language and Non-Verbal Communication
โ€ข Overcoming Objections and Handling Questions
โ€ข Presentation Skills and Public Speaking Techniques
โ€ข Technology Utilization in Product Demonstrations
โ€ข Practical Exercises and Role-Playing
โ€ข Feedback Collection and Improvement Strategies

่Œไธš้“่ทฏ

The **Executive Development Programme in Product Demonstration Communication** showcases the following roles, each with their respective demand represented in a visually engaging 3D pie chart. - **Product Manager**: Demanding a deep understanding of the market, a product manager's role focuses on guiding the success of a product and leading the cross-functional team that is responsible for improving it. - **Business Analyst**: As a liaison between business and technology, a business analyst bridges the communication gap by understanding and translating business needs and requirements into a technical solution. - **Technical Lead**: A technical lead manages the technical team in charge of developing and implementing new software applications and systems and is responsible for leading the team from the design phase through the implementation phase. - **Project Manager**: A project manager oversees the planning, implementation, and tracking of specific short-term projects and goals. - **Data Scientist**: A data scientist extracts insights from large and complex datasets, and applies machine learning techniques to predict future trends and behaviors. - **UX/UI Designer**: A UX/UI designer focuses on creating an intuitive and engaging user interface, taking into account human-computer interaction principles. - **QA Engineer**: A QA engineer tests software for bugs and other issues, ensuring that software meets functional and non-functional requirements. The 3D pie chart highlights the percentage of demand for each role, offering a quick and comprehensive overview of the industry's job market trends.

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EXECUTIVE DEVELOPMENT PROGRAMME IN PRODUCT DEMONSTRATION COMMUNICATION
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ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
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05 May 2025
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