Global Certificate in Product Design Principles: User-Centric Approach

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The Global Certificate in Product Design Principles: User-Centric Approach is a comprehensive course that emphasizes the significance of user-centric product design. This certification focuses on developing essential skills required to create products that cater to user needs, preferences, and behaviors, leading to increased user satisfaction and product success.

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In today's competitive industry, there is a growing demand for professionals who can design user-friendly products. By enrolling in this course, learners will gain a solid understanding of user research, prototyping, usability testing, and design thinking. These skills will not only make them more attractive to potential employers but also equip them to advance in their current careers. Upon completion of this course, learners will be able to demonstrate their expertise in user-centric product design principles, which will help them stand out in the job market and contribute to the success of their organizations.

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โ€ข User Research: Understanding user needs, behaviors, and motivations through various research methods such as interviews, observations, and surveys.
โ€ข User Personas: Creating fictional user profiles to represent different user types and their goals, needs, and behaviors.
โ€ข User Journey Mapping: Visualizing the user's experience from start to finish, including pain points, touchpoints, and opportunities for improvement.
โ€ข Usability Testing: Evaluating the product's ease of use and user satisfaction through testing with real users and iterating based on feedback.
โ€ข Prototyping: Creating low-fidelity or high-fidelity representations of the product to test and validate design concepts.
โ€ข Information Architecture: Organizing and structuring information in a clear and intuitive way to support user goals and tasks.
โ€ข Interaction Design: Designing the user's interaction with the product, considering factors such as affordances, feedback, and consistency.
โ€ข Visual Design: Creating a visually appealing and cohesive look and feel for the product, considering factors such as color, typography, and layout.
โ€ข Accessibility: Ensuring that the product is usable and accessible to all users, including those with disabilities.

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GLOBAL CERTIFICATE IN PRODUCT DESIGN PRINCIPLES: USER-CENTRIC APPROACH
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London College of Foreign Trade (LCFT)
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05 May 2025
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