Executive Development Programme in Behavioral Economics for Business Innovation

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The Executive Development Programme in Behavioral Economics for Business Innovation is a certificate course designed to equip learners with the essential skills needed to drive innovation in today's rapidly changing business landscape. This programme delves into the fascinating world of behavioral economics, which combines insights from psychology, judgment, decision making, and economics to explain and predict human behavior.

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With businesses increasingly recognizing the importance of understanding consumer behavior, there is a growing demand for professionals who can apply behavioral economics principles to drive innovation and growth. This course is specifically designed to meet this industry demand by providing learners with a comprehensive understanding of the key concepts, tools, and techniques in behavioral economics and how they can be applied to real-world business scenarios. By completing this programme, learners will gain the skills and knowledge needed to drive business innovation, improve decision making, and enhance customer engagement. This course is an excellent opportunity for professionals looking to advance their careers and make a meaningful impact in their organizations.

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โ€ข Introduction to Behavioral Economics
โ€ข Understanding Heuristics and Biases in Decision Making
โ€ข The Role of Emotions in Economic Choices
โ€ข Applying Behavioral Economics to Marketing Strategies
โ€ข Nudging: Theory and Practice in Behavioral Economics
โ€ข Behavioral Economics and Organizational Behavior
โ€ข Using Behavioral Economics for Business Innovation
โ€ข Ethical Considerations in Behavioral Economics
โ€ข Case Studies in Behavioral Economics and Business Innovation

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EXECUTIVE DEVELOPMENT PROGRAMME IN BEHAVIORAL ECONOMICS FOR BUSINESS INNOVATION
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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