Executive Development Programme in Advertiser Copyright Laws
-- ViewingNowThe Executive Development Programme in Advertiser Copyright Laws certificate course is a comprehensive program designed to empower professionals with the essential legal knowledge required in the advertising industry. This course highlights the importance of copyright laws, their applications, and implications in advertisement creation and distribution.
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โข Understanding Copyright Laws: An overview of copyright laws, including what is protected, exclusive rights of copyright owners, and the duration of copyright protection.
โข Copyright Registration: A unit on how to register a copyright, the benefits of registration, and the process for registering a copyright in different jurisdictions.
โข Copyright Infringement: An examination of copyright infringement, including the differences between direct and indirect infringement, and the consequences of infringement.
โข Copyright Fair Use: An exploration of the concept of fair use, including the four factors considered in determining whether a use is fair.
โข Copyright Licensing: A unit on copyright licensing, including different types of licenses, and how to negotiate and draft a license agreement.
โข Advertiser Use of Copyrighted Material: A discussion on the use of copyrighted material in advertising, including the requirements for obtaining permission and the risks associated with infringement.
โข Copyright in the Digital Age: An examination of the impact of technology on copyright law, including issues related to online copyright infringement and the use of digital rights management.
โข Copyright Litigation and Enforcement: A unit on copyright litigation, including the process for filing a lawsuit, possible defenses, and the role of alternative dispute resolution in resolving copyright disputes.
โข Copyright Policy and Legislation: A discussion on copyright policy and legislation, including current issues and proposed changes to copyright law.
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