Executive Development Programme in Persuasive Language Use: Communicate with Influence

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The Executive Development Programme in Persuasive Language Use: Communicate with Influence is a certificate course designed to empower professionals with the ability to communicate effectively and persuasively. This programme emphasizes the importance of language in shaping perceptions, influencing decisions, and building relationships in the workplace.

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In today's competitive business environment, the ability to communicate with influence is a critical skill that is in high demand across industries. This course equips learners with the essential skills to articulate their ideas clearly, persuade stakeholders, and lead teams with confidence. By learning the techniques of persuasive language use, learners can enhance their communication style, improve their negotiation skills, and build credibility and trust with their colleagues and clients. This programme is an excellent opportunity for professionals seeking to advance their careers, build strong professional networks, and make a positive impact in their organizations.

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โ€ข Unit 1: Introduction to Persuasive Language Use
โ€ข Unit 2: Understanding the Power of Influence
โ€ข Unit 3: Analyzing Target Audiences and Situations
โ€ข Unit 4: Mastering Key Persuasion Techniques
โ€ข Unit 5: Building Effective Arguments and Counter-arguments
โ€ข Unit 6: Crafting Compelling Messages with Primary Keyword
โ€ข Unit 7: Utilizing Storytelling in Persuasive Communication
โ€ข Unit 8: Enhancing Credibility and Trustworthiness
โ€ข Unit 9: Practicing Active Listening and Empathy
โ€ข Unit 10: Overcoming Objections and Negotiating Successfully

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EXECUTIVE DEVELOPMENT PROGRAMME IN PERSUASIVE LANGUAGE USE: COMMUNICATE WITH INFLUENCE
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London College of Foreign Trade (LCFT)
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05 May 2025
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