Professional Certificate in Emergency Communication Crisis Management Skills
-- ViewingNowThe Professional Certificate in Emergency Communication Crisis Management Skills equips learners with critical skills for effective crisis communication, ensuring they are primed to lead in high-pressure situations. This course is vital for any professional seeking to excel in emergency response, public relations, or business continuity planning.
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• Crisis Communication Planning: This unit will cover the creation of a crisis communication plan, including the development of key messages and identification of key stakeholders.
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• Media Relations: This unit will focus on building relationships with the media, conducting effective press conferences, and handling difficult questions from reporters.
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• Social Media Management: This unit will cover the use of social media during a crisis, including monitoring social media channels, responding to online criticism, and using social media to disseminate information.
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• Internal Communication: This unit will cover the importance of effective internal communication during a crisis, including strategies for communicating with employees, volunteers, and other internal stakeholders.
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• Crisis Communication Training: This unit will cover the development and implementation of crisis communication training programs for employees and other stakeholders.
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• Crisis Communication Evaluation: This unit will focus on evaluating the effectiveness of a crisis communication plan, including the use of metrics and feedback mechanisms to measure success.
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• Ethical Considerations in Crisis Communication: This unit will cover ethical considerations in crisis communication, including transparency, honesty, and accountability.
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• Crisis Communication Case Studies: This unit will examine real-world examples of crisis communication, including successful and unsuccessful strategies, to provide insights and best practices.
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