Global Certificate in Union Campaign Strategies: Impactful Practices

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The Global Certificate in Union Campaign Strategies: Impactful Practices is a comprehensive course designed to equip learners with essential skills for effective union campaigning. This certificate program highlights the importance of strategic planning, community engagement, and digital organizing in today's labor movement.

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In an era of rapid industry change and evolving workforce dynamics, the demand for skilled union campaign strategists has never been higher. This course provides learners with the knowledge and tools necessary to drive successful union campaigns, build solidarity, and advocate for workers' rights. Through interactive case studies, engaging assignments, and expert-led instruction, this course covers best practices for union organizing, coalition building, and effective messaging. By completing this program, learners will be well-positioned to advance their careers in union organizing, labor relations, and related fields, making a tangible impact on the lives of working people around the world.

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โ€ข Union Campaign Strategies: Foundational principles and approaches to building successful union campaigns.
โ€ข Stakeholder Mapping: Identifying and analyzing key stakeholders in a union campaign, including allies, opponents, and undecided parties.
โ€ข Message Development: Crafting compelling and impactful messages that resonate with target audiences and further the union's goals.
โ€ข Digital Organizing: Leveraging digital tools and platforms to amplify union campaigns, engage members, and reach new audiences.
โ€ข Grassroots Mobilization: Techniques for activating and mobilizing union members and supporters at the local level.
โ€ข Coalition Building: Strategies for forming and maintaining effective partnerships with other organizations and unions.
โ€ข Media Relations: Best practices for engaging with the media and securing positive coverage for union campaigns.
โ€ข Evaluation and Adaptation: Methods for monitoring and evaluating the success of union campaigns, and strategies for adapting and improving them over time.

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GLOBAL CERTIFICATE IN UNION CAMPAIGN STRATEGIES: IMPACTFUL PRACTICES
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London College of Foreign Trade (LCFT)
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05 May 2025
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