Global Certificate in Social Listening Analytics: Data-Driven Decisions

Name: Global Certificate in Social Listening Analytics: Data-Driven Decisions
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The Global Certificate in Social Listening Analytics: Data-Driven Decisions is a crucial course designed to equip learners with essential skills in harnessing data-driven insights for strategic decision-making. This program is vital in today's data-centric world, where businesses rely heavily on social listening analytics to understand market trends, customer preferences, and competitor strategies.

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AboutThisCourse

This certificate course is in high demand across industries, as organizations strive to leverage social data to gain a competitive edge. By enrolling in this program, learners will gain a solid understanding of social listening tools, data analysis techniques, and strategic planning based on data insights. Moreover, they will develop the ability to measure and evaluate the impact of social media campaigns on brand awareness and customer engagement. Upon completion, learners will be equipped with the skills necessary to make informed, data-driven decisions, thereby enhancing their career prospects and increasing their value to potential employers. This course is an excellent opportunity for marketing professionals, data analysts, and business leaders to stay ahead of the curve in the ever-evolving digital landscape.

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CourseDetails

• Social Listening Fundamentals
• Data Collection Methods in Social Listening
• Social Data Analysis Techniques
• Sentiment Analysis for Social Listening
• Understanding Social Media Metrics
• Data Visualization in Social Listening
• Integrating Social Listening Data into Business Decisions
• Social Listening Case Studies
• Ethical Considerations in Social Listening
• Future Trends in Social Listening Analytics

CareerPath

In the UK job market, social listening analytics has become essential for businesses to make data-driven decisions. The demand for professionals with skills in social listening analytics is on the rise. Here's a 3D pie chart showcasing the most in-demand roles and their relative popularity: Social Media Analyst: 45% of job opportunities require social listening skills, making this the most sought-after position. Digital Marketing Specialist: 30% of job openings demand social listening expertise, making them the second-most popular role in the industry. Content Strategist: 15% of positions require social listening analytics skills, making it an increasingly relevant role in today's digital world. Brand Manager: With 10% of job opportunities demanding social listening analytics, this role showcases the importance of data-driven decisions in brand management.

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ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN SOCIAL LISTENING ANALYTICS: DATA-DRIVEN DECISIONS

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London College of Foreign Trade (LCFT)

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05 May 2025

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