Global Certificate in Brand Development for Products: Market Impact

Name: Global Certificate in Brand Development for Products: Market Impact
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The Global Certificate in Brand Development for Products: Market Impact is a comprehensive course designed to empower learners with the essential skills needed to create impactful product brands in today's dynamic marketplace. This course is critical for professionals seeking to advance their careers in brand management, marketing, and product development.

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AboutThisCourse

It addresses the growing industry demand for experts who can develop and implement effective branding strategies that drive market impact and revenue growth. Through this program, learners will gain a deep understanding of the brand development process, from research and analysis to strategy and implementation. They will learn how to create compelling brand narratives, develop visual identities, and leverage digital marketing channels to reach and engage their target audiences. By the end of this course, learners will have developed a comprehensive brand development plan for a product of their choice, showcasing their ability to apply their newfound skills in real-world scenarios. This will give them a competitive edge in the job market and open up exciting career opportunities in brand management and marketing.

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CourseDetails

• Unit 1: Introduction to Brand Development for Global Products
• Unit 2: Understanding Target Markets and Consumer Segments
• Unit 3: Product Positioning and Differentiation Strategies
• Unit 4: Crafting a Brand Story and Message
• Unit 5: Designing a Visual Brand Identity
• Unit 6: Building a Brand through Integrated Marketing Communications
• Unit 7: Managing Brand Reputation and Equity
• Unit 8: Analyzing Market Impact and Competitive Landscape
• Unit 9: Leveraging Digital Channels for Global Brand Development
• Unit 10: Case Studies in Successful Global Brand Development

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN BRAND DEVELOPMENT FOR PRODUCTS: MARKET IMPACT

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London College of Foreign Trade (LCFT)

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05 May 2025

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