Global Certificate in Product Management Essentials: Key Principles

Name: Global Certificate in Product Management Essentials: Key Principles
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The Global Certificate in Product Management Essentials is a comprehensive course that equips learners with key principles and skills necessary to thrive in product management. This program emphasizes the importance of strategic decision-making, roadmap development, and stakeholder communication, making it highly relevant in today's technology-driven business landscape.

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AboutThisCourse

With increasing industry demand for skilled product managers, this course offers a valuable opportunity for career advancement. Learners will gain essential skills in product development, market research, and user experience design, enabling them to lead cross-functional teams and drive business growth. By earning this globally recognized certificate, professionals can demonstrate their expertise and commitment to product management best practices, enhancing their credibility and employability in this competitive field.

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CourseDetails

• Product Strategy: Defining the vision, positioning, and value proposition of a product in the global market.
• Market Research: Understanding customer needs, market trends, and competitive landscape.
• Product Development: Designing, building, and testing a minimum viable product (MVP).
• Product Lifecycle Management: Managing the stages of a product's life, from conception to retirement.
• Go-To-Market Strategy: Planning and executing the launch of a new product.
• Pricing Strategy: Setting the price of a product to maximize revenue and profitability.
• Data Analysis: Using data to make informed decisions about product development and marketing.
• Stakeholder Management: Communicating and collaborating with stakeholders, including team members, executives, and customers.
• Product Roadmapping: Creating a visual representation of the product's development plan.

CareerPath

In the ever-evolving landscape of the UK job market, product management roles are gaining significant traction. This 3D pie chart offers a glimpse into the world of product management by highlighting key positions and their market trends. The **Product Manager (PM)** role takes the lead with a 65% share of the market, reflecting the demand for experienced professionals capable of overseeing product development, market strategy, and go-to-market plans. Next, we have the **Associate Product Manager** role, claiming 20% of the market. As a stepping stone towards a full-fledged PM role, this position is essential for those seeking hands-on experience in product development, stakeholder management, and market research. The **Product Marketing Manager** role accounts for 10% of the market. These professionals focus on understanding customer needs, managing product launches, and driving marketing strategies to ensure product success. Lastly, the **Technical Product Owner** role represents 5% of the market. This role bridges the gap between the technical and business sides of product development, ensuring product features meet customer needs while aligning with the company's strategic goals. As the demand for skilled product managers continues to grow, this 3D pie chart showcases the diverse range of opportunities available within the UK's thriving product management sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN PRODUCT MANAGEMENT ESSENTIALS: KEY PRINCIPLES

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London College of Foreign Trade (LCFT)

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05 May 2025

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