Executive Development Programme in Ethical Marketing: Authentic Strategies

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The Executive Development Programme in Ethical Marketing: Authentic Strategies certificate course is a professional development opportunity that emphasizes the importance of ethical marketing in today's business landscape. This programme is designed to equip learners with essential skills to develop authentic marketing strategies that align with ethical standards and build long-term brand value.

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AboutThisCourse

In an era where consumers are increasingly concerned about corporate social responsibility and sustainability, ethical marketing has become a critical success factor for businesses. This course is in high demand as organizations seek to differentiate themselves from competitors and build trust with their stakeholders. By completing this programme, learners will gain a deep understanding of ethical marketing principles, including transparency, honesty, and fairness. They will also learn how to develop and implement ethical marketing strategies that resonate with their target audience and contribute to their organization's success. This course is an excellent opportunity for professionals looking to advance their careers in marketing, communications, or leadership roles.

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CourseDetails

• Unit 1: Introduction to Ethical Marketing
• Unit 2: Understanding Ethics in Business and Marketing
• Unit 3: The Role of Authenticity in Marketing Strategies
• Unit 4: Best Practices for Ethical and Authentic Marketing
• Unit 5: Stakeholder Engagement in Ethical Marketing
• Unit 6: Ethical Marketing and Corporate Social Responsibility (CSR)
• Unit 7: Measuring the Impact of Ethical Marketing Campaigns
• Unit 8: Navigating Legal and Regulatory Requirements in Ethical Marketing
• Unit 9: Building and Maintaining Trust through Ethical Marketing
• Unit 10: Overcoming Challenges and Barriers in Ethical Marketing

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN ETHICAL MARKETING: AUTHENTIC STRATEGIES
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London College of Foreign Trade (LCFT)
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05 May 2025
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