Masterclass Certificate in Content Strategy: Content Planning

Name: Masterclass Certificate in Content Strategy: Content Planning
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The Masterclass Certificate in Content Strategy: Content Planning course is a comprehensive program that equips learners with essential skills for career advancement in content strategy. This course emphasizes the importance of content planning in today's digital landscape, where compelling and targeted content is critical to a brand's success.

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AboutThisCourse

In this course, learners will gain a deep understanding of content strategy frameworks, audience research, and content planning tools. They will also develop the ability to create data-driven content plans that align with business goals and engage target audiences. Furthermore, learners will acquire skills in content creation, distribution, and measurement, making them well-rounded content strategists. With a focus on practical application, this course is highly relevant to the industry's current demands. Learners will complete the course with a portfolio of work that showcases their skills and expertise, making them stand out in the job market. By earning a Masterclass Certificate in Content Strategy: Content Planning, learners will be poised to take on leadership roles in content strategy and drive business success through effective content planning.

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CourseDetails

• Content Strategy
• Content Planning
• Audience Research and Analysis
• Developing Content Goals and Objectives
• Creating Content Calendars
• Content Creation and Curation Techniques
• Content Amplification Strategies
• Measuring and Analyzing Content Performance
• Content Optimization
• Best Practices in Content Strategy

CareerPath

Content strategy roles are in high demand in the UK, with the job market experiencing steady growth. Let's dive into a 3D pie chart that represents the current trends in the content strategy job market, including content strategist, content marketer, content manager, content designer, and content developer positions. The 3D pie chart reveals that content strategist roles take up the largest percentage of the content strategy job market, accounting for 45% of the positions. Content marketers come in second with 25% of the jobs available. Content managers hold 15% of the content strategy positions, while content designers make up 10%. Content developers account for the smallest segment, representing 5% of the available roles. The content strategy field offers competitive salary ranges, with professionals earning averages that align with their roles' responsibilities and experience levels. Content strategists typically earn between £35,000 and £60,000 per year, while content marketers can expect salaries between £25,000 and £50,000. Content managers often earn between £30,000 and £60,000, with content designers and developers earning between £25,000 and £45,000. In addition to strong salary prospects, content strategy professionals benefit from high skill demand. Employers increasingly seek candidates with strong communication, writing, and analytical skills, as well as experience in content creation, SEO, and content management systems. As companies continue to prioritize their content strategies, the need for skilled professionals in this field will only grow.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN CONTENT STRATEGY: CONTENT PLANNING

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London College of Foreign Trade (LCFT)

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05 May 2025

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