Executive Development Programme in Display Ad Campaigns

Name: Executive Development Programme in Display Ad Campaigns
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The Executive Development Programme in Display Ad Campaigns certificate course is a powerful learning opportunity for professionals seeking to excel in digital marketing. This program focuses on developing essential skills for creating and managing successful display ad campaigns, which are in high industry demand.

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AboutThisCourse

By enrolling in this course, learners will gain a comprehensive understanding of display advertising, including strategy development, ad design, campaign management, and analytics. They will also master the latest tools and techniques to optimize ad performance and maximize return on investment. Equipped with these skills, learners will be able to drive impactful digital marketing campaigns, enhance their career prospects, and stay ahead in the rapidly evolving digital landscape. This course is an excellent investment in professional growth and a valuable addition to any marketing professional's skill set.

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CourseDetails

• Unit 1: Introduction to Display Ad Campaigns
• Unit 2: Understanding the Display Ad Ecosystem
• Unit 3: Designing Effective Display Ads
• Unit 4: Targeting and Retargeting Strategies
• Unit 5: Programmatic Advertising and Real-time Bidding
• Unit 6: Measuring Display Ad Campaign Performance
• Unit 7: Data Analytics and Attribution Modeling
• Unit 8: Cross-device and Cross-channel Campaign Management
• Unit 9: Brand Safety and Ad Fraud Prevention
• Unit 10: Future Trends in Display Advertising

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DISPLAY AD CAMPAIGNS

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London College of Foreign Trade (LCFT)

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05 May 2025

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