Executive Development Programme in Display Ad Video Advertising

Name: Executive Development Programme in Display Ad Video Advertising
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The Executive Development Programme in Display Ad Video Advertising is a certificate course designed to empower professionals with the skills needed to excel in the rapidly evolving world of digital marketing. This program focuses on the creation, implementation, and management of display ad video advertising campaigns, making it essential for those seeking to advance their careers in this field.

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AboutThisCourse

In an age where video content drives engagement, the demand for professionals with video advertising expertise has never been higher. This course equips learners with the essential skills to meet this demand, including video production, campaign planning and optimization, and data analysis. By completing this program, learners will not only be able to create impactful video advertising campaigns but also demonstrate their commitment to staying ahead in the ever-changing digital marketing landscape.

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CourseDetails

• Unit 1: Introduction to Display Ad Video Advertising
• Unit 2: Understanding the Advertising Landscape
• Unit 3: The Power of Video in Advertising
• Unit 4: Creative Direction and Storytelling in Video Ads
• Unit 5: Targeting and Segmentation Strategies in Display Ad Video Advertising
• Unit 6: Effective Measurement and Analytics for Video Ad Campaigns
• Unit 7: Programmatic Advertising and Automation Tools
• Unit 8: Legal and Ethical Considerations in Video Advertising
• Unit 9: Cross-Platform Video Advertising Strategies
• Unit 10: The Future of Display Ad Video Advertising and Industry Trends

CareerPath

The Executive Development Programme in Display Ad Video Advertising is tailored to help professionals advance their careers in today's ever-evolving digital landscape. This section features a 3D pie chart, visualizing relevant statistics to help you understand the job market trends and skill demands in the UK. As a Digital Marketing Manager, you can expect to make up around 35% of the opportunities available in this industry, showcasing a strong demand for leaders who can manage cross-channel marketing campaigns. Display Ad Video Advertising Specialists represent approximately 30% of the job opportunities, emphasizing the need for experts who can create and optimize engaging video ads for various platforms. Data Analysts account for 20% of the positions, as businesses rely on their expertise to analyze and interpret complex data to make informed decisions. Creative Directors comprise the remaining 15%, highlighting the importance of strong, visionary leaders capable of guiding the creative direction of marketing campaigns in a highly competitive market. This 3D pie chart, built using Google Charts, offers a responsive visualization of the Executive Development Programme job role distribution, adapting to all screen sizes for optimal viewing.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DISPLAY AD VIDEO ADVERTISING

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London College of Foreign Trade (LCFT)

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05 May 2025

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