Certificate in Display Ad A/B Testing

Name: Certificate in Display Ad A/B Testing
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The Certificate in Display Ad A/B Testing is a comprehensive course designed to equip learners with the essential skills needed to optimize digital advertising campaigns. This program emphasizes the importance of data-driven decision making and the role of A/B testing in enhancing ad performance, driving conversions, and improving ROI.

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AboutThisCourse

In an era where digital advertising is a critical component of business strategy, the demand for professionals skilled in display ad A/B testing is on the rise. This course provides learners with hands-on experience in creating and implementing A/B tests, analyzing results, and making data-informed decisions to optimize ad campaigns. By completing this course, learners will not only gain a deep understanding of the principles and best practices of display ad A/B testing but also develop a portfolio of work showcasing their skills. This certification is a valuable addition to any marketer's toolkit, providing a strong foundation for career advancement and success in the digital advertising industry.

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CourseDetails

• Unit 1: Introduction to Display Ad A/B Testing
• Unit 2: Understanding Display Ad Formats
• Unit 3: Setting up A/B Testing for Display Ads
• Unit 4: Designing Effective A/B Test Experiments
• Unit 5: Analyzing Display Ad A/B Test Results
• Unit 6: Best Practices for Display Ad Creative Testing
• Unit 7: Optimizing Display Ad Campaigns with A/B Testing
• Unit 8: Advanced Display Ad A/B Testing Techniques
• Unit 9: Overcoming Common Display Ad A/B Testing Challenges
• Unit 10: Real-World Display Ad A/B Testing Case Studies

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN DISPLAY AD A/B TESTING

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London College of Foreign Trade (LCFT)

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05 May 2025

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