Masterclass Certificate in Display Ads Trends: Smarter Campaigns

Name: Masterclass Certificate in Display Ads Trends: Smarter Campaigns
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The Masterclass Certificate in Display Ads Trends: Smarter Campaigns course is a comprehensive program designed to equip learners with the latest skills in display advertising. This course emphasizes the importance of staying updated with industry trends and leveraging data-driven strategies to create smarter campaigns.

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AboutThisCourse

In today's digital age, display ads are a critical component of digital marketing, and businesses demand professionals who can create effective and targeted ad campaigns. This course provides learners with the essential skills needed to meet this industry demand, including designing impactful ad creatives, targeting the right audience, and measuring campaign performance. By completing this course, learners will earn a Masterclass Certificate, which can help boost their career prospects and open up new opportunities in the digital marketing industry. This course is an excellent investment for marketing professionals, business owners, or anyone looking to gain a competitive edge in the field of display advertising.

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CourseDetails

• Understanding Display Ads
• Display Ads Formats and Sizes
• Designing Effective Display Ads
• Programmatic Advertising and Real-Time Bidding
• Targeting Strategies in Display Ads
• Measuring Display Ads Performance
• Display Ads Retargeting Techniques
• Creative Trends in Display Ads
• Future of Display Ads: AI and Machine Learning
• Case Studies in Successful Display Ads Campaigns

CareerPath

Digital Marketing Specialist: This role covers various aspects of online marketing, including display ads, social media, and content creation. The demand for digital marketing specialists has been on the rise, with an average salary range of £28,000 to £45,000 in the UK. Display Ads Manager: Display ads managers are responsible for planning and executing ad campaigns across various platforms. The role requires a deep understanding of display ads trends and analytics. Display ads managers can earn between £30,000 and £60,000 annually in the UK. SEM Specialist: SEM (Search Engine Marketing) specialists focus on optimizing paid search campaigns to increase visibility and conversions. The role requires expertise in keyword research, ad copywriting, and analytics. SEM specialists in the UK typically earn between £25,000 and £50,000 per year. Social Media Manager: Social media managers oversee brand presence and engagement on social media platforms. The role involves content creation, community management, and social media strategy. Social media managers in the UK can earn between £25,000 and £50,000 annually. Data Analyst: Data analysts work with large data sets to extract insights and trends. In the context of display ads trends, data analysts help measure campaign performance and optimize ad spend. Data analysts in the UK typically earn between £25,000 and £60,000 per year.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN DISPLAY ADS TRENDS: SMARTER CAMPAIGNS

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London College of Foreign Trade (LCFT)

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05 May 2025

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