Global Certificate in Display Ads Analytics: Connected Systems Approach

Name: Global Certificate in Display Ads Analytics: Connected Systems Approach
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The Global Certificate in Display Ads Analytics: Connected Systems Approach is a comprehensive course that equips learners with essential skills for career advancement in the digital advertising industry. This course emphasizes the importance of a connected systems approach to display ads analytics, bridging the gap between data analysis and advertising technology.

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AboutThisCourse

In today's digital age, there is a high demand for professionals who can analyze display ads data and use it to make informed decisions. This course provides learners with the latest tools and techniques to collect, analyze, and interpret data from display ads campaigns, enabling them to optimize campaigns for better results. By completing this course, learners will gain a deep understanding of the display ads ecosystem, including programmatic advertising, real-time bidding, and demand-side platforms. They will also learn how to use data analytics tools such as Google Analytics, Tableau, and Power BI to gain insights from display ads data. Overall, this course is essential for anyone looking to advance their career in digital advertising or data analytics. By gaining a comprehensive understanding of display ads analytics and a connected systems approach, learners will be well-positioned to succeed in this growing field.

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CourseDetails

• Unit 1: Introduction to Display Ads Analytics
• Unit 2: Understanding Connected Systems Approach
• Unit 3: Data Collection Methods in Display Advertising
• Unit 4: Data Analysis Tools and Techniques
• Unit 5: Performance Metrics for Display Ad Campaigns
• Unit 6: Optimizing Display Ads for Maximum Impact
• Unit 7: Cross-Device Tracking and Analysis
• Unit 8: Real-time Bidding and Programmatic Advertising
• Unit 9: Advanced Analytics for Display Ads
• Unit 10: Case Studies in Display Ads Analytics

CareerPath

This section displays an engaging 3D pie chart that highlights the job market trends in the UK for professionals with a Global Certificate in Display Ads Analytics. The chart illustrates the percentage of job opportunities for roles such as Digital Marketing Specialist, Display Ads Analyst, Data Visualization Expert, SEO Specialist, and PPC Specialist. The conversational and straightforward content emphasizes the industry relevance of these roles and the importance of display ads analytics in today's digital marketing landscape. The Google Charts 3D pie chart boasts a transparent background with no added background color and responsive design, ensuring a seamless integration into your webpage and optimal viewing experience on all screen sizes.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN DISPLAY ADS ANALYTICS: CONNECTED SYSTEMS APPROACH

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London College of Foreign Trade (LCFT)

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05 May 2025

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