Advanced Certificate in Display Ad Optimization Tools Analysis

Name: Advanced Certificate in Display Ad Optimization Tools Analysis
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Advanced Certificate in Display Ad Optimization Tools Analysis: This certificate course is designed to equip learners with advanced skills in display ad optimization tools analysis. It focuses on the importance of data-driven decision making in digital marketing, with a particular emphasis on the use of optimization tools for display advertising.

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AboutThisCourse

In today's digital age, display advertising is a critical component of any successful marketing strategy. This course will help learners develop a deep understanding of the key concepts and best practices in display ad optimization, including audience targeting, ad creative, and campaign measurement and analysis. Through hands-on exercises and real-world case studies, learners will gain experience using a variety of optimization tools and techniques, preparing them for success in roles such as digital marketing specialist, campaign manager, and data analyst. With a focus on industry demand and career advancement, this course is an essential step for anyone looking to build a successful career in digital marketing.

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CourseDetails

• Display Ad Optimization Fundamentals
• Understanding Display Ad Formats and Specifications
• Introduction to Display Ad Optimization Tools
• Setting Up and Tracking Display Ad Campaigns
• Targeting and Retargeting Strategies in Display Advertising
• Analyzing Display Ad Performance Metrics
• A/B Testing and Optimization Techniques
• Utilizing Data Visualization Tools for Display Ad Analysis
• Advanced Display Ad Optimization Case Studies

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN DISPLAY AD OPTIMIZATION TOOLS ANALYSIS

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London College of Foreign Trade (LCFT)

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05 May 2025

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