Executive Development Programme in Display Ad Engagement

Name: Executive Development Programme in Display Ad Engagement
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The Executive Development Programme in Display Ad Engagement certificate course is a comprehensive program designed to enhance your expertise in creating effective display ads. This course emphasizes the importance of engaging display ads that not only capture audience attention but also drive conversions.

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AboutThisCourse

In today's digital age, display ad engagement is a critical skill in demand across various industries. By enrolling in this course, you will gain essential skills to design and implement display ad campaigns that deliver results. You will learn about the latest trends, best practices, and tools in display ad engagement, enabling you to stay ahead in the competitive digital landscape. Upon completion, you will be equipped with the knowledge and skills to create compelling display ads that increase click-through rates, improve brand awareness, and boost sales. This course will provide a significant boost to your career, opening up opportunities for advancement in digital marketing, advertising, and related fields.

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CourseDetails

• Unit 1: Introduction to Display Ad Engagement
• Unit 2: Understanding Display Ad Formats and Placements
• Unit 3: Psychology of Display Ad Engagement
• Unit 4: Crafting Effective Display Ad Creatives
• Unit 5: Targeting Strategies for Display Ad Campaigns
• Unit 6: Measuring Display Ad Engagement Metrics
• Unit 7: Optimizing Display Ad Engagement for Better ROI
• Unit 8: Leveraging Programmatic Advertising for Display
• Unit 9: Mobile and Video Display Ad Engagement
• Unit 10: Case Studies and Best Practices in Display Ad Engagement

CareerPath

The **Executive Development Programme in Display Ad Engagement** is a comprehensive course designed for professionals to excel in the digital marketing landscape. This section features a 3D pie chart that visually represents the role distribution in the industry, emphasizing the demand for specific positions in the UK market. The chart showcases five key roles: 1. **Digital Marketing Manager**: With a 15% share, these professionals lead digital marketing teams and develop strategic plans. 2. **Display Advertising Specialist**: A 35% share highlights the importance of these experts in managing and optimizing display ad campaigns. 3. **SEO Specialist**: Representing 20% of the market, SEO specialists focus on improving search engine rankings and visibility. 4. **Content Marketing Manager**: A 20% share indicates the need for professionals who create and manage valuable content to attract and retain customers. 5. **Data Analyst**: With a 10% share, data analysts play a crucial role in interpreting and applying insights to improve overall marketing performance. These roles are essential in the display ad engagement sector and are aligned with industry relevance. The 3D pie chart offers an engaging and informative visual representation of job market trends, salary ranges, and skill demand, providing valuable insights for professionals pursuing a career in this field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DISPLAY AD ENGAGEMENT

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London College of Foreign Trade (LCFT)

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05 May 2025

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