Advanced Certificate in Display Ad Audience Analysis

Name: Advanced Certificate in Display Ad Audience Analysis
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The Advanced Certificate in Display Ad Audience Analysis is a comprehensive course designed to empower learners with the essential skills required in today's data-driven digital marketing landscape. This certificate course focuses on the importance of audience analysis in display advertising, a critical aspect of digital marketing strategies that helps businesses reach their target audience effectively.

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AboutThisCourse

In an era where digital advertising spend is projected to reach $517 billion by 2023, the demand for professionals with a deep understanding of display ad audience analysis has never been higher. By enrolling in this course, learners can gain a competitive edge in their careers, acquire industry-leading skills, and drive better campaign performance for their organizations. The curriculum covers essential topics such as audience segmentation, data analysis, and campaign optimization techniques. Upon completion, learners will be equipped with the skills to analyze audience data, create data-driven ad strategies, and measure the success of display advertising campaigns. This advanced certificate course is an excellent opportunity for marketers, advertisers, and analysts to elevate their career trajectory in the rapidly evolving digital marketing industry.

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CourseDetails

• Audience Segmentation: Techniques and Tools
• Understanding Display Ad Metrics
• Data Analysis for Display Ad Audience
• Audience Demographics and Psychographics
• Advanced Targeting Strategies for Display Ads
• Measuring Display Ad Engagement
• Utilizing AI and Machine Learning in Audience Analysis
• Cross-Device Audience Tracking
• Advanced Analytics for Display Ad Optimization
• Case Studies in Display Ad Audience Analysis

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN DISPLAY AD AUDIENCE ANALYSIS

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London College of Foreign Trade (LCFT)

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05 May 2025

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