Masterclass Certificate in Display Ad IP

Name: Masterclass Certificate in Display Ad IP
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The Masterclass Certificate in Display Ad IP is a comprehensive course that focuses on the essential skills required in the dynamic world of digital advertising. This program highlights the importance of data-driven decision making, targeting strategies, and optimization techniques in creating effective display ad campaigns.

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AboutThisCourse

In today's digital age, display advertising has become a critical component of marketing strategies, and the demand for professionals with expertise in this field continues to grow. By enrolling in this course, learners will gain a competitive edge, develop a deep understanding of display ad best practices, and acquire the skills to create and manage high-performing ad campaigns. Upon completion, learners will be equipped with the knowledge and practical experience to excel in their careers, making them highly valuable assets in various industries such as marketing agencies, e-commerce, and technology firms.

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CourseDetails

• Display Ad IP Fundamentals
• Understanding DSP & SSP
• Programmatic Advertising Basics
• Importance of Data Management Platforms (DMPs)
• Audience Targeting Strategies
• Ad Exchange & Ad Networks
• Real-Time Bidding (RTB) & Automated Guaranteed
• Measuring Display Ad IP Performance
• Advanced Display Ad IP Tactics
• Display Ad IP Best Practices & Case Studies

CareerPath

In the ever-evolving digital marketing landscape, the demand for professionals skilled in Display Ad IP is on the rise. As a **Display Ad IP Analyst**, you will be responsible for analyzing, managing, and optimizing display ad campaigns to meet specific business objectives. With an average salary of £35,000 to £50,000 in the UK, the role offers a rewarding career path with ample growth opportunities. In comparison, the role of a **Digital Advertising Analyst** focuses on various digital channels, providing a broader scope of work. This role generally garners an average salary ranging from £28,000 to £42,000 in the UK. Lastly, the **Ad Operations Specialist** role primarily deals with ad trafficking, campaign management, and reporting. This role usually attracts a salary between £25,000 and £38,000 in the UK. The 3D pie chart above highlights the demand for these roles, emphasizing the potential career growth within the display ad IP sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN DISPLAY AD IP

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London College of Foreign Trade (LCFT)

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05 May 2025

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