Masterclass Certificate in Display Ads Ad Networks

Name: Masterclass Certificate in Display Ads Ad Networks
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The Masterclass Certificate in Display Ads Ad Networks is a comprehensive course that equips learners with essential skills for career advancement in digital advertising. This program focuses on the importance of display ads and ad networks, providing in-depth knowledge of their functioning and implementation.

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AboutThisCourse

In today's digital age, display advertising plays a crucial role in marketing strategies. Understanding ad networks and how to create effective display ads is in high industry demand. This course covers various ad formats, campaign management, optimization techniques, and data analysis. By the end of this Masterclass, learners will have gained hands-on experience with popular ad network platforms and developed a strong foundation in display advertising. They will be able to design successful campaigns, contribute to team projects, and excel in digital marketing roles. This certification serves as a testament to their expertise and commitment to professional growth.

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CourseDetails

• Unit 1: Introduction to Display Ads Ad Networks • Unit 2: Key Ad Networks: Google Display Network (GDN), Facebook Audience Network, • Unit 3: Understanding Targeting Options in Display Ads: Demographics, Contextual, • Unit 4: Ad Formats: Banner Ads, Native Ads, Video Ads, & Interstitial Ads • Unit 5: Creating Effective Display Ads: Copywriting, Design, and Call-to-Action • Unit 6: Display Ad Campaign Setup & Management in GDN • Unit 7: Optimizing Display Ad Campaigns: Bid Management, Audience Segmentation, • Unit 8: Measuring Success: Important Metrics in Display Advertising (CPM, CTR, CVR, • Unit 9: Advanced Strategies: Retargeting, Programmatic Advertising, • Unit 10: Case Studies: Successful Display Ad Campaigns

CareerPath

In the world of digital marketing, understanding display ads and ad networks is essential for success. With a Masterclass Certificate in Display Ads Ad Networks, you'll be prepared to excel in several in-demand roles that utilize these powerful advertising tools. Let's explore the job market trends and salary ranges for some of these exciting opportunities in the UK. 1. **Display Ads Specialist**: These professionals are responsible for creating and managing eye-catching display ads, ensuring they reach the right audiences at the right time. With a 45% share of the job market, display ads specialists typically earn between £25,000 and £40,000 per year. 2. **Ad Network Manager**: Managing relationships with ad networks and optimizing campaigns for maximum returns is the primary focus for ad network managers. This role accounts for 30% of the job market, with an average salary ranging between £35,000 and £55,000 annually. 3. **Ad Operations Expert**: Skilled in ad operations, these professionals manage the technical aspects of ad campaigns, ensuring smooth delivery and performance. With 15% of the job market, ad operations experts can expect a salary between £30,000 and £45,000 per year. 4. **Data Analysis for Ad Networks**: Analyzing data from ad networks helps businesses make informed decisions and improve their advertising strategies. This role represents 10% of the job market, with data analysts earning between £30,000 and £50,000 per year. With a Masterclass Certificate in Display Ads Ad Networks, you'll be well-equipped to enter and excel in these dynamic and rewarding roles. Stay ahead of the competition by honing your skills in display ads and ad networks and capitalize on the growing demand for experts in this field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN DISPLAY ADS AD NETWORKS

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London College of Foreign Trade (LCFT)

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05 May 2025

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