Global Certificate in Video Marketing Content Strategy: Conversion Success

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The Global Certificate in Video Marketing Content Strategy: Conversion Success is a comprehensive course that equips learners with essential skills to excel in video marketing. This certification course emphasizes the importance of video content in today's digital landscape, where businesses increasingly rely on visual storytelling to engage audiences and drive conversions.

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AboutThisCourse

With video set to account for 82% of internet traffic by 2022, this course addresses the surging industry demand for professionals with video marketing expertise. Learners will gain hands-on experience in developing data-driven, conversion-focused video marketing strategies, ensuring they are well-prepared for career advancement opportunities in this rapidly growing field. Throughout this course, students will master critical skills, including audience research, video production, platform selection, analytics, and optimization techniques. By course completion, learners will have a solid understanding of how to harness the power of video marketing to achieve business objectives and enhance their career prospects.

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CourseDetails

โ€ข Video Content Creation: Understanding the fundamentals of video production, including scriptwriting, filming, and editing.
โ€ข Target Audience Analysis: Identifying and understanding the ideal audience for video marketing efforts.
โ€ข SEO for Video Marketing: Optimizing video content for search engines to increase discoverability.
โ€ข Video Analytics: Measuring and analyzing video performance to inform future strategy.
โ€ข Social Media Video Strategy: Leveraging social media platforms to maximize video marketing reach.
โ€ข Video Advertising: Utilizing paid video advertising to increase conversions and brand awareness.
โ€ข Video Funnel Optimization: Optimizing the video content journey to drive conversions.
โ€ข Video Personalization: Creating personalized video experiences to increase engagement and conversions.
โ€ข Video Content Strategy Best Practices: Learning from successful video marketing campaigns to inform future strategy.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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GLOBAL CERTIFICATE IN VIDEO MARKETING CONTENT STRATEGY: CONVERSION SUCCESS
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London College of Foreign Trade (LCFT)
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05 May 2025
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