Executive Development Programme in Athleisure Retail Strategy

Name: Executive Development Programme in Athleisure Retail Strategy
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The Executive Development Programme in Athleisure Retail Strategy certificate course is a crucial learning opportunity for professionals aiming to excel in the rapidly growing athleisure industry. This program focuses on developing essential skills for career advancement in retail strategy, product development, and marketing within the athleisure market.

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AboutThisCourse

With the global athleisure market projected to reach $350 billion by 2025, there is an increasing industry demand for professionals with specialized knowledge in this field. This course equips learners with a comprehensive understanding of the athleisure market, emerging trends, and customer preferences. Through expert-led instruction and real-world case studies, learners will gain insights into product innovation, branding, and sales strategies specific to the athleisure industry. By completing this program, professionals will distinguish themselves as experts in the field and enhance their career prospects in this high-growth market.

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CourseDetails

• Athleisure Retail Industry Analysis: Understanding the market trends, consumer behavior, and competitive landscape in the athleisure retail industry.
• Retail Strategy Development: Creating a strategic plan for athleisure retail, including target market identification, product positioning, and pricing strategies.
• Omnichannel Retailing: Implementing a seamless shopping experience across all channels, including online, mobile, and brick-and-mortar stores.
• Digital Marketing for Athleisure Retail: Utilizing digital marketing tools and techniques, such as social media, email marketing, and influencer partnerships, to reach and engage customers.
• Retail Store Design and Merchandising: Designing and merchandising stores to optimize sales, improve customer experience, and reinforce brand identity.
• Supply Chain Management and Inventory Control: Managing the supply chain and inventory to ensure product availability, reduce costs, and improve operational efficiency.
• Sustainability in Athleisure Retail: Implementing sustainable practices in retail operations, such as reducing waste, conserving energy, and using eco-friendly materials.
• Financial Management for Athleisure Retail: Analyzing financial statements, managing cash flow, and making informed financial decisions to maximize profits and minimize risks.
• Leadership and Change Management: Developing leadership skills and managing change in the retail industry to drive growth and innovation.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN ATHLEISURE RETAIL STRATEGY

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London College of Foreign Trade (LCFT)

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05 May 2025

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