Global Certificate in Pinterest Ads: Social Media Marketing

Name: Global Certificate in Pinterest Ads: Social Media Marketing
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The Global Certificate in Pinterest Ads: Social Media Marketing course is a comprehensive program designed to enhance your digital marketing skills, with a focus on Pinterest, a platform with over 400 million monthly active users. This course emphasizes the importance of Pinterest for business growth and equips learners with essential skills to create successful advertising campaigns.

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AboutThisCourse

In this age of increasing social media dominance, understanding Pinterest advertising is crucial for career advancement in digital marketing. The course covers key topics such as setting up a Pinterest business account, creating and optimizing Promoted Pins, analyzing performance metrics, and targeting strategies. By the end of the course, learners will be able to design and implement effective Pinterest ad campaigns, making them highly valuable assets in the job market. By earning this certification, learners demonstrate their expertise in Pinterest advertising and commitment to staying updated on the latest trends and best practices in social media marketing. This credential can open doors to new career opportunities and help learners excel in their current roles.

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CourseDetails

• Unit 1: Introduction to Pinterest Ads
• Unit 2: Setting up a Pinterest Business Account
• Unit 3: Creating a Pinterest Ads Strategy
• Unit 4: Designing Engaging Pins
• Unit 5: Keyword Research for Pinterest Ads
• Unit 6: Setting Up and Managing Pinterest Ad Campaigns
• Unit 7: Tracking and Measuring Pinterest Ad Performance
• Unit 8: Best Practices for Pinterest Ad Creative
• Unit 9: Scaling and Optimizing Pinterest Ad Campaigns
• Unit 10: Trends and Future Developments in Pinterest Advertising

CareerPath

In the UK, the demand for Pinterest Ads specialists has significantly increased, making up 45% of the social media marketing job market. This shift reflects the growing recognition of Pinterest as an influential platform for businesses seeking to expand their online presence. Social media managers continue to hold an essential role, accounting for 30% of the job market. Their versatile skill set, which often includes managing Pinterest ad campaigns, ensures their ongoing relevance in the industry. Digital marketing managers, who oversee various online marketing strategies, represent 20% of the job market. Their expertise in integrating Pinterest ads with other digital marketing efforts remains in high demand. Finally, PPC (Pay-Per-Click) specialists, who often manage ad campaigns across multiple platforms, make up the remaining 5% of the job market. As Pinterest continues to mature as an advertising platform, PPC specialists can expect to see an increase in the importance of Pinterest ads in their overall strategies.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN PINTEREST ADS: SOCIAL MEDIA MARKETING

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London College of Foreign Trade (LCFT)

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05 May 2025

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