Global Certificate in E-commerce SEO: Traffic Boosting Tactics

Name: Global Certificate in E-commerce SEO: Traffic Boosting Tactics
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The Global Certificate in E-commerce SEO: Traffic Boosting Tactics is a comprehensive course that equips learners with essential skills to advance their careers in the digital marketing industry. This course emphasizes the importance of Search Engine Optimization (SEO) in e-commerce, where organic traffic can significantly impact sales and revenue.

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AboutThisCourse

In this course, learners gain in-depth knowledge of effective SEO strategies, including keyword research, on-page and off-page optimization, and link building. They also learn to analyze and interpret data using Google Analytics and other tools to measure the success of their SEO campaigns. By the end of the course, learners will have a solid understanding of how to drive targeted traffic, increase online visibility, and improve search engine rankings for e-commerce websites. Given the increasing demand for SEO specialists in the e-commerce industry, this course provides learners with a competitive edge and opens up exciting career opportunities. Whether learners are seasoned marketers or newcomers to the field, this course is an invaluable resource for anyone looking to enhance their SEO skills and advance their career in digital marketing.

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CourseDetails

• Keyword Research for E-commerce SEO
• On-page Optimization Techniques
• Technical SEO for E-commerce Websites
• Link Building Strategies for E-commerce
• Local SEO for E-commerce Businesses
• Mobile Optimization for E-commerce
• User Experience and Conversion Rate Optimization
• Content Marketing for E-commerce SEO
• SEO Analytics and Reporting for Traffic Boosting
• Advanced E-commerce SEO Tactics

CareerPath

In the UK, the demand for e-commerce SEO professionals is booming. The ever-evolving landscape of search engine optimization (SEO) has opened up various roles, each requiring a unique set of skills. Let's take a closer look at four prominent positions in this red-hot industry and their respective market trends. 1. **E-commerce SEO Specialist**: With a 45% share in the e-commerce SEO job market, these professionals focus on optimizing websites for search engines, driving organic traffic and sales. Their skill set includes keyword research, on-page optimization, and link building. 2. **SEO Manager**: Managing a team of SEO specialists, SEO managers hold 30% of the market share. They oversee SEO campaigns, collaborate with other departments, and allocate resources effectively. Their responsibilities include strategy development, team management, and reporting. 3. **Technical SEO Specialist**: Accounting for 15% of the job opportunities, technical SEO specialists concentrate on the technical aspects of a website, such as site speed, mobile optimization, and structured data. They ensure search engines can easily crawl and index websites. 4. **Content SEO Specialist**: Making up 10% of the market, content SEO specialists are responsible for creating SEO-friendly content that appeals to users and search engines. They excel in keyword research, copywriting, and content strategy. As businesses increasingly rely on e-commerce and online presence, the need for skilled SEO professionals will continue to grow. Jumpstart your career in this thriving industry by pursuing a Global Certificate in E-commerce SEO: Traffic Boosting Tactics.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN E-COMMERCE SEO: TRAFFIC BOOSTING TACTICS

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London College of Foreign Trade (LCFT)

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05 May 2025

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